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Cutting Edge Hits the Road With RealViz

Brisbane
Post-production house Cutting Edge VFX has recently completed
a series of distinctive commercial spots for leading car manufacturers:
Suzuki, Ford and Mitsubishi, using RealViz's automatic tracking
software, MatchMover 2.5 Professional.
Filmed against an array of Australian scenic backdrops, Cutting
Edge have successfully created a seamless mix of CG and real-life
elements, showcasing each of the featured vehicles to maximum effect.
The first of these commercials, for Antonio Saraceno and Asatsu
Tokyo, entitled Mitsubishi 'Observatory', features an impressive
CGI city fly-thru, numerous composites, and a number of 3D digital
matte paintings, which required input from a diverse section of
the facility's vfx team, and was filmed in a number of Australian
locations, including arid desert scenes, a yacht race, and in and
around Melbourne. Early in the spot a camera flies above a modern
city, before descending seamlessly down past the high-rise buildings,
landing in a street as the hero, Pajero, drives toward the viewer
and into camera. VFX Supervisor, David Peers, oversaw the filming
of effects plates, and created initial tests for the mapping and
reflection techniques required to create the photo real camera move
into the city.
Elements for the shot were gathered on the location shoot in Melbourne,
and from an aerial shoot above the city. The live action portion
at the end of the shot where the car drives into camera was tracked
in RealViz MatchMover Professional, and then seamlessly integrated
into the rest of the move.
"The effect is very much like the high flying shots in Spiderman,"
stated Peers. "We were very careful to create a level of photographic
detail that would be indistinguishable from a filmed image. Andy
Monks (3D Supervisor) did a fantastic job on the final shot, including
adding city traffic that obeyed the road rules and stopped at lights
to wait for one another!"
The visual treatment of the TVC's final sequence was design by digital
matte painter Dan Cox, and featured a series of dramatic helicopter
shots around the Pajero as it ascended an isolated outback ridge.
After 3D tracking of the shots with RealViz MatchMover Professional,
the effects team added an observatory perched at the top of the
hill, as well as banks of fog into low lying areas of the surrounding
terrain and replaced the sky with dimensional layers of cloud. The
final shot involves a beauty frame of the Pajero with a time-lapse
night sky and full-length observatory in the background, the sky
and building created entirely with matte painted elements.

Cutting Edge also recently completed the post-heavy Suzuki 'Aerios'
TVC for Tony Saraceno. The 30-second spot had every one of its shots
created as a composite of live action, CGI and design elements,
all geared toward an epic science-fiction visual theme. The car
itself was filmed in a series of dynamic camera moves, sweeping
over and exploring from a variety of angles, with all other elements
created by the design team at Cutting Edge. The spot opens with
a flared-out view across a foreign planet, and a comet shooting
past camera toward its surface. The camera pulls back to reveal
the panorama as a view through the windscreen of a car, and the
comet transforms subtly into the electronic speedometer on the dashboard.
The camera then turns in a continuous move to float around the interior
features of the car as an asteroid field tears by outside. In continuing
action, the camera then travels through the chassis of the vehicle
to reveal the full car amidst a massive stellar environment.
Design was planned around giving the spot a sci-fi movie feel -
the client had collected sequences from a number of epic space films
that they felt reflected the mood of the piece, and the Cutting
Edge team evolved ideas from this starting point. The team referenced
footage of zoetropes, nineteenth century inventions in which a series
of images are rotated past a vertical slit to form a moving sequence,
whose kaleidoscopic effects acted as the basis for the surreal background
textures. Also referenced were a number of astronomy resources,
such as NASA 's photo library, and imagery shot from the Hubble
telescope.
To commence effects work, each live action plate of the car was
tracked in 3D in RealViz MatchMover Professional, to allow for seamless
dimensional background replacement. The backgrounds themselves were
also created in 3D, and included stars, comets and asteroids, as
well as more design-oriented textural elements and energy effects.
A team of rotoscopers worked to isolate the car in all of its shots,
and to clean up any unwanted reflections visible from the location
shoot.
"MatchMover Professional saved us a huge amount of man hours" commented
VFX Supervisor David Peers "the automated tracking features are
a huge bonus, and we were able to get these shots rock solid in
no time".
In the latest TVC for Zoom Film & TV for Ford Ute, entitled, "Looks
Powerful", two fun loving guys are driving their utility through
the Australian outback. One of them checks the rear view mirror
and sees that the police are pursuing them. Although they're doing
nothing wrong, the numbers of police increase, and soon there's
a mile long caravan of police vehicles in pursuit, plus a swarm
of police helicopters overhead. It turns out that the Ute they are
driving looks so impressive that the police find it hard to believe
they won't unleash its power!
Director Mark Toia helmed the project, commencing production with
a location shoot in outback Queensland. The shoot included over
20 police cars and two helicopters. VFX Supervisor David Peers was
on location to gather the various measurements and plates required
to create the hundreds of vehicles that would be required in the
final shots. Many of the shots involved the duplication of cars
and helicopters to create the swarms of police in pursuit. But some
of the most subtle and important effects work involved recreating
sections of the outback landscape to make use of the location feasible.
Australian broadcasting laws require a separate roadway when cars
are filling both lanes of a road (as the hundreds of police cars
would), and a separate road didn't exist at the preferred location.
Instead, the Cutting Edge team set to work creating a second roadway
digitally.
The first step in creating the second roadway was to create a 3D
track of the scene using RealViz MatchMover Professional. Artist
Tim Jones created the match and added a number of marker objects
to the scene for other animators to work with. Road and sign elements
painted by Art Director Daniel Cox were integrated into the CG scene
by 3D Supervisor Andy Monks, and positioned according to specific
instructions from the director. Because the match move gave a perfect
replica of the scene, signs and details could be added, timed and
positioned wherever required.
Cutting Edge VFX is soon to embark on a new effects-intensive spot
for Visa under Toia's direction.
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